Market Development

Through its market development programs, FAS works in partnership with the U.S. food and agricultural industry, state departments of agriculture, and others to help exporters develop and maintain global markets for the full spectrum of U.S. farm and food products, from bulk commodities to specialty foods.

By boosting agricultural export revenue and volume, FAS market development programs support U.S. farm income and enhance the overall U.S. economy.

Learn more about FAS market development and trade promotion programs below, and also by visiting the Exporting section of our site.

Resources

Economic Impact of USDA Market Development Programs

Full Report

 

Programs

Helps finance activities to market and promote U.S. agricultural commodities and products worldwide.
Provides cooperator organizations with cost-share funding for activities that build international demand for U.S. agricultural commodities.
Provides funding for projects that enable exporters to break into new markets and increase market share in growth markets.
Funds projects that address sanitary, phytosanitary and technical barriers that prohibit or threaten the export of U.S. specialty crops.
Supports efforts by the specialty crops industry to address non-tariff trade barriers when opening or expanding export markets.
Funds technical assistance activities to promote exports of U.S. agricultural commodities to emerging markets worldwide.
Helps U.S. organizations provide small samples of their agricultural products to potential customers overseas.
Provides cost-share funding to help U.S. agricultural exporters develop new markets and mitigate the adverse effects of other countries’ trade barriers.

Data and Analysis

Attaché Report (GAIN)

China: US Pavilion at 2024 China Food and Drinks Fair

The 2024 China Food and Dinks Fair (CFDF, also called Tangjiuhui) which includes a pre-show and expo, will be held from March 16-22nd, 2024, in Chengdu, the capital city of Sichuan Province. As one of China’s largest food and beverage trade shows...
Chinese buyers are traveling back to the United States and showing strong interest in U.S. products. Since the reopening of China to travel, four delegations have participation in reverse trade missions to the United States with many others traveling...
On September 26, 2023, U.S. Ambassador Sung Y. Kim participated in the opening of one of the largest tempeh exporting factories in the world located in Bogor, Indonesia. This new factory, belonging to Tempe Azaki, will increase the company’s current...

News and Features

Under Secretary Alexis Taylor arrived in Vancouver today to launch USDA’s first trade mission dedicated to developing export markets for Tribal and Native Hawaiian businesses and products.
USDA will conduct its first-ever trade mission focused on Indian Country and Native Hawaiian Community businesses, products and priorities. Under Secretary Alexis Taylor the mission to Vancouver, Canada, June 17-20.
Secretary Vilsack announced today that USDA is allocating $300 million to 66 U.S. organizations to build demand for American food and farm exports in high-potential markets around the globe.