Trade Shows

Each year, FAS endorses the trade shows that will provide the best international exposure and marketing opportunities for U.S. companies and producers. FAS works with show organizers and other partners to create a “USA Pavilion” to showcase the variety and quality of made-in-America products to potential foreign buyers. FAS also provides participating companies with marketing and promotion services, market intelligence, logistical support, and on-site assistance.

More information about FAS-supported trade shows can be found below. In addition, FAS hosts virtual events that provide a user-friendly, online platform to help U.S. exporters showcase their products to potential foreign buyers. For more information, visit our Virtual Trade Events page.

Endorsed International Trade Shows

February 7-9, 2024
Trade Show  |  USDA Endorsed

Fruit Logistica

Fruit Logistica is the world’s leading international trade fair for fresh fruits and vegetables, dried fruits, and tree nuts. Statistics from past shows reveal more than 83 percent of visitors come from outside Germany. In 2023, Fruit Logistica...
February 13-16, 2024
Trade Show  |  USDA Endorsed

BioFach

BioFach, the world's largest organic trade show, is held in Germany, the second-largest organic food market after the United States. Many U.S. exhibitors at BioFach are small companies and BioFach provides a useful platform for these exporters to...
February 14-16, 2024
Trade Show  |  USDA Endorsed

Supermarket Trade Show

Held annually in Tokyo, the Supermarket Trade Show is Japan’s leading international trade show targeting supermarket buyers and food retailers. In 2023, Supermarket Trade Show attracted over 62,000 visitors and 2,046 exhibitors including exhibitors...

Data and Analysis

The China International Animal Husbandry Expo (CAHE) will be held from May 18 to 20, 2024, in Nanchang, Jiangxi Province.
Attaché Report (GAIN)

China: Observations from the Chengdu HOTELEX Show 2023

The HOTELEX show in Chengdu may provide an opportunity for U.S. coffee bean, dairy, and other beverage exports to highlight their products in Southwest Chinese provinces.
FAS/Hanoi’s successful in-store promotion in July 2023 at the WinMart retail chain highlights growing opportunities to promote U.S. food, beverages and agricultural products in Vietnam.

News and Features

For a women-owned business in rural Indiana, working with USDA’s Foreign Agricultural Service became a life-changing experience. Selling homemade peanut butter began as a team fundraiser idea for soccer moms Carol Podolak and Joy Thompkins. Seven...
Regardless of where you live or what language you speak, treating that special someone in your life to delicious food is a universal act of love. If you are looking for ideas on how to show your love this Valentine’s Day, look no further. The U.S...
USDA's Foreign Agricultural Service had an exceptional year in 2022, expanding U.S. agricultural trade, ramping up climate change resiliency work, and improving food and nutrition security around the globe.

Get reports, news, and more delivered straight to your inbox