Philippines: Confectionery and Ice Cream Market Brief

Fueled by Filipinos' fondness for food indulgences, rising disposable incomes, and increasing urbanization, the $1.2 billion confectionery and ice cream market is expected to see robust growth of eight percent annually through 2028. Imports account for one-third of the market share. Of these imports, six percent originate from the United States with export sales in 2023 amounting to $23 million. This growing market presents a significant opportunity for U.S. suppliers to expand their footprint, with niche opportunities for established brands, private labels, and "free-from" options.