Colombia: SaborUSA Colombia Social Media Contest Promotes US Popcorn

  |   Attaché Report (GAIN)   |   CO2024-0029

Link to report:

Colombia: SaborUSA Colombia Social Media Contest Promotes US Popcorn
SaborUSA Colombia, FAS Bogota's flagship marketing campaign, partnered with the U.S. Popcorn Board (PB) to promote American popcorn through a social media contest. The activity targeted over 30,000 consumers in Bogota, Medellin, Cali, and Barranquilla to educate them on the benefits and availability of U.S. popcorn in the local market. In 2023, Colombia imported $2.6 million of popcorn kernel from the United States.
Western Hemisphere, Colombia

Database Source:

Related Reports

View More
Attaché Report (GAIN)

Malaysia: Grain and Feed Annual

Malaysia relies on imports to satisfy local demand for grain commodities including rice, corn, and wheat.
Attaché Report (GAIN)

Paraguay: Grain and Feed Annual

Paraguay’s wheat exports inn marketing year (MY) 2025/26 are forecast at 550,000 metric tons (MT), edging up slightly from the previous year, supported by a modest expansion in planted area even as yields may decline marginally.
Attaché Report (GAIN)

China: Cotton and Products Annual

Posts forecasts MY 25/26 cotton production at 6.35 million metric tons (MMT) on stable planted area and a return to normal weather conditions. Imports are forecast at 1.55 MMT and domestic consumption at 8.15 MMT.