Indonesia: Retail Foods

In 2021, the total value of all food and beverage retail sales in Indonesia totaled $72 billion, a 12 percent decrease from the previous year due to COVID-19 pandemic social distancing measures. Traditional markets still dominate the retail food and beverage sector, accounting for 76 percent of market share, although they continue to lose market share to modern retail stores and e-commerce. Among modern retail channels, convenience stores make up the largest segment and are the only retail channel whose sales grew during the pandemic as customers sought out alternatives to crowded traditional markets and supermarkets. Even as the pandemic subsides, convenience stores are expected to continue to grow in number and sales.