On July 23, 2021, FAS New Delhi in collaboration with the Hyatt Regency Delhi, celebrated a “Taste of America” with a fabulous menu of inspired dishes. The night kicked off with a spectacular selection of U.S. bourbon and spirits cocktails, highlighting the versatility of American spirits. The meal servings promoted the use of exquisite U.S. products including cherries, turkey, blueberries, cranberries, Washington state apples, as well as California almonds, walnuts, and pistachios. The superbly curated dishes showcased the exciting and diverse flavors of America, and what can be achieved with high-quality U.S. foods and ingredients. The media marveled at the delightful tastings and the pairings of food and spirits. Through this combined digital marketing promotion, this “Taste of America” event reached more than one million prospective buyers and consumers on Instagram.